About
Justine Rudnicki is an experiential brand designer and creative lead currently based in Toronto. With over seven years of experience at Toronto's leading creative agencies, her work is driven by a passion for craft and storytelling, in pursuit of conceptual resonance and cultural relevance.
Her work has crossed the worlds of print, communication design, branding, digital, innovative technologies, and experiential design.
Over the years, Justine has worked on branding and experiential design projects with globally recognized brands, including adidas, adidas Originals, eBay, Google, Netflix, Meta, X, and more.
She is currently ideating, designing, and art directing digital and physical experiences as an Associate Creative Director at Experience.Monks.
Explore her most recent projects below.
Google Marketing Live
2025
2025
Experience.Monks
Experience Design
Experience Design
We partnered with Google to transform their Bay View Campus into a fully immersive brand experience for Google Marketing Live, Google's premier annual event for advertisers and marketing professionals, featuring groundbreaking ad innovations across Google and YouTube with a globally live-streamed keynote and interactive demos.
We built the space from the ground up, shaping spatial design via 3D renders that captured design direction for every detail—from floral design, brand ambassador uniforms, furniture and décor, custom fabricated elements, and the design of over 250+ unique graphic assets, as well as supported live demo stations, animation assets, and overall user journeys.
In partnership with Salt Productions, we created a cohesive look and feel that took attendees through their morning coffee to new product announcements, groundbreaking AI demos, to a sunset dinner service and private cocktail performance by T-Pain.
We partnered with Google to transform their Bay View Campus into a fully immersive brand experience for Google Marketing Live, Google's premier annual event for advertisers and marketing professionals, featuring groundbreaking ad innovations across Google and YouTube with a globally live-streamed keynote and interactive demos.
We built the space from the ground up, shaping spatial design via 3D renders that captured design direction for every detail—from floral design, brand ambassador uniforms, furniture and décor, custom fabricated elements, and the design of over 250+ unique graphic assets, as well as supported live demo stations, animation assets, and overall user journeys.
In partnership with Salt Productions, we created a cohesive look and feel that took attendees through their morning coffee to new product announcements, groundbreaking AI demos, to a sunset dinner service and private cocktail performance by T-Pain.
We partnered with Google to transform their Bay View Campus into a fully immersive brand experience for Google Marketing Live, Google's premier annual event for advertisers and marketing professionals, featuring groundbreaking ad innovations across Google and YouTube with a globally live-streamed keynote and interactive demos.
We built the space from the ground up, shaping spatial design via 3D renders that captured design direction for every detail—from floral design, brand ambassador uniforms, furniture and décor, custom fabricated elements, and the design of over 250+ unique graphic assets, as well as supported live demo stations, animation assets, and overall user journeys.
In partnership with Salt Productions, we created a cohesive look and feel that took attendees through their morning coffee to new product announcements, groundbreaking AI demos, to a sunset dinner service and private cocktail performance by T-Pain.
adidas Fútbol Society Atlanta
2025
Experience.Monks
Experience Design
An online, printed, and experiential promotional drive for the cutting-edge Boost. To foster recognition of the Boost technology in the runner community without ostracizing streetwear enthusiasts, we masterminded an upscale OOH initiative which encompassed NYC and LA graced with our interactive design to endorse the adidas Boost.
Headquarters for the society and a beacon for the movement. adidas Fútbol Society is back for the 2025 season—this time teaming up with Atlanta United, SoccerBible, Black Arrow FC, Copa90, Top Baller, and Soccer In The Streets to kick off the MLS season and celebrate Atlanta’s fútbol culture.
The weekend lineup included a community mixer, fashion show, the Atlanta United season opener, the debut of the Kit Boys Club collab, and a 1v1 tournament hosted by Top Baller and Black Arrow—all spotlighting the new adidas kits and the energy of the game.
We also showed up at Mercedes-Benz Stadium, where fans discovered an immersive locker-inspired space on the concourse and had the chance to win giveaways, including exclusive adidas x Kitboys merchandise before kickoff.
eBay Collectibles Road Show
2024
Experience.Monks
Experience Design
Partnering with eBay, we designed a modular event experience that traveled to three of the nation’s biggest fan conventions. At the heart of each booth was the Collection of Dreams Giveaway, where fans curated their own dream lineup of cards or collectibles for a chance to win some of the most sought-after items in their fandom. Alongside this interactive element, a dynamic live-stream stage featured celebrity guests, fan giveaways, and the thrill of card-pack unboxings—with a charismatic host keeping the energy high and eBay front and centre as the ultimate destination for collectors.
Scroll to explore how we showed up at:
The National Sports Card Convention — the largest sports trading card show in the world
Gen Con — America's biggest tabletop gaming convention
New York Comic Con — one of the largest pop culture events in the world
At the world’s largest sports trading card show, we tapped into the thrill of the hunt. Fans entered an immersive eBay space to curate their Collection of Dreams, witness live auctions right on the floor, and showcase their grails. The live-stream stage amplified the atmosphere with card-pack unboxings, expert commentary, celebrity appearances from sports and collectibles icons, and real-time giveaways—turning the floor into both a marketplace and a broadcast stage with eBay at the centre of it all.
Notable guests included:
Sports Legends: Dennis Rodman, Reggie Jackson, Pete Rose, Roger Clemens, Dwight “Doc” Gooden, Shawn Kemp, Gary Payton, Rickey Henderson, Bill Bates
NFL Stars: Tiki Barber, Lendale White, Chris Johnson, Chad Johnson, Johnny Manziel
Collector & Culture Personalities: Ken Goldin, TCGbrothers, Gary Vaynerchuk
At Gen Con, the country’s biggest tabletop gaming convention, our modular design flexed to meet a different fandom. Fans curated dream collections of their favorite games and collectibles, while interactive displays connected them with fellow players. The live-stream stage extended the excitement beyond the floor, combining unboxings, broadcasting auctions and surprise giveaways. By adapting the container to its audience, eBay’s presence felt authentic to the world of gaming—celebratory, playful, and endlessly customizable.
At New York Comic Con, we scaled up to match the spectacle—showing up with not one but two booths. One was fully dedicated to the live stage, while the second centred on the Collection of Dreams Giveaway, inviting fans to curate and dream big. The live-stream programming became a show within the show, packed with celebrity guests, card-pack unboxings, and fan-first giveaways—all guided by a dynamic host who kept the crowd buzzing. The result was a seamless blend of commerce, culture, and content—cementing eBay as a cornerstone of fandom at one of the world’s largest conventions.
At the world’s largest sports trading card show, we tapped into the thrill of the hunt. Fans entered an immersive eBay space to curate their Collection of Dreams, witness live auctions right on the floor, and showcase their grails. The live-stream stage amplified the atmosphere with card-pack unboxings, expert commentary, celebrity appearances from sports and collectibles icons, and real-time giveaways—turning the floor into both a marketplace and a broadcast stage with eBay at the centre of it all.
Notable guests included:
Sports Legends: Dennis Rodman, Reggie Jackson, Pete Rose, Roger Clemens, Dwight “Doc” Gooden, Shawn Kemp, Gary Payton, Rickey Henderson, Bill Bates
NFL Stars: Tiki Barber, Lendale White, Chris Johnson, Chad Johnson, Johnny Manziel
Collector & Culture Personalities: Ken Goldin, TCGbrothers, Gary Vaynerchuk
At Gen Con, the country’s biggest tabletop gaming convention, our modular design flexed to meet a different fandom. Fans curated dream collections of their favorite games and collectibles, while interactive displays connected them with fellow players. The live-stream stage extended the excitement beyond the floor, combining unboxings, broadcasting auctions and surprise giveaways. By adapting the container to its audience, eBay’s presence felt authentic to the world of gaming—celebratory, playful, and endlessly customizable.
At New York Comic Con, we scaled up to match the spectacle—showing up with not one but two booths. One was fully dedicated to the live stage, while the second centred on the Collection of Dreams Giveaway, inviting fans to curate and dream big. The live-stream programming became a show within the show, packed with celebrity guests, card-pack unboxings, and fan-first giveaways—all guided by a dynamic host who kept the crowd buzzing. The result was a seamless blend of commerce, culture, and content—cementing eBay as a cornerstone of fandom at one of the world’s largest conventions.
eBay ComplexCon
2023
Experience.Monks
Experience Design
We activated eBay at ComplexCon with the eBay House—a 2,500-square-foot immersive space where authentic products and the people who love and sell them came together. Celebrating eBay’s Authenticity Guarantee, the activation featured five curated rooms spotlighting sneakers, streetwear, luxury, and collectibles.
Highlights included a sneaker tunnel with 64 illuminated shoes, a handbag-filled luxury ball pit, a streetwear t-shirt customization station, and a retro gaming room. At the center, the living room streamed live auctions with top sellers, connecting fans in Long Beach and beyond. Built in just five days, the eBay House blended design, storytelling, and interactivity into a standout ComplexCon experience.
adidas Fútbol Society Atlanta
2025
Experience.Monks
Experience Design
Headquarters for the society and a beacon for the movement. adidas Fútbol Society is back for the 2025 season—this time teaming up with Atlanta United, SoccerBible, Black Arrow FC, Copa90, Top Baller, and Soccer In The Streets to kick off the MLS season and celebrate Atlanta’s fútbol culture.
The weekend lineup included a community mixer, fashion show, the Atlanta United season opener, the debut of the Kit Boys Club collab, and a 1v1 tournament hosted by Top Baller and Black Arrow—all spotlighting the new adidas kits and the energy of the game.
We also showed up at Mercedes-Benz Stadium, where fans discovered an immersive locker-inspired space on the concourse and had the chance to win giveaways, including exclusive adidas x Kitboys merchandise before kickoff.
eBay Collectibles Road Show
2024
Experience.Monks
Experience Design
Partnering with eBay, we designed a modular event experience that traveled to three of the nation’s biggest fan conventions. At the heart of each booth was the Collection of Dreams Giveaway, where fans curated their own dream lineup of cards or collectibles for a chance to win some of the most sought-after items in their fandom. Alongside this interactive element, a dynamic live-stream stage featured celebrity guests, fan giveaways, and the thrill of card-pack unboxings—with a charismatic host keeping the energy high and eBay front and centre as the ultimate destination for collectors.
At New York Comic Con, we scaled up to match the spectacle—showing up with not one but two booths. One was fully dedicated to the live stage, while the second centred on the Collection of Dreams Giveaway, inviting fans to curate and dream big. The live-stream programming became a show within the show, packed with celebrity guests, card-pack unboxings, and fan-first giveaways—all guided by a dynamic host who kept the crowd buzzing. The result was a seamless blend of commerce, culture, and content—cementing eBay as a cornerstone of fandom at one of the world’s largest conventions.
At Gen Con, the country’s biggest tabletop gaming convention, our modular design flexed to meet a different fandom. Fans curated dream collections of their favorite games and collectibles, while interactive displays connected them with fellow players. The live-stream stage extended the excitement beyond the floor, combining unboxings, broadcasting auctions and surprise giveaways. By adapting the container to its audience, eBay’s presence felt authentic to the world of gaming—celebratory, playful, and endlessly customizable.
At the world’s largest sports trading card show, we tapped into the thrill of the hunt. Fans entered an immersive eBay space to curate their Collection of Dreams, witness live auctions right on the floor, and showcase their grails. The live-stream stage amplified the atmosphere with card-pack unboxings, expert commentary, celebrity appearances from sports and collectibles icons, and real-time giveaways—turning the floor into both a marketplace and a broadcast stage with eBay at the centre of it all.
Notable guests included:
Sports Legends: Dennis Rodman, Reggie Jackson, Pete Rose, Roger Clemens, Dwight “Doc” Gooden, Shawn Kemp, Gary Payton, Rickey Henderson, Bill Bates
NFL Stars: Tiki Barber, Lendale White, Chris Johnson, Chad Johnson, Johnny Manziel
Collector & Culture Personalities: Ken Goldin, TCGbrothers, Gary Vaynerchuk
eBay Collectibles Road Show
2024
Experience.Monks
Experience Design
Partnering with eBay, we designed a modular event experience that traveled to three of the nation’s biggest fan conventions. At the heart of each booth was the Collection of Dreams Giveaway, where fans curated their own dream lineup of cards or collectibles for a chance to win some of the most sought-after items in their fandom. Alongside this interactive element, a dynamic live-stream stage featured celebrity guests, fan giveaways, and the thrill of card-pack unboxings—with a charismatic host keeping the energy high and eBay front and centre as the ultimate destination for collectors.
Scroll to explore how we showed up at:
The National Sports Card Convention — the largest sports trading card show in the world
Gen Con — America's biggest tabletop gaming convention
New York Comic Con — one of the largest pop culture events in the world
At the world’s largest sports trading card show, we tapped into the thrill of the hunt. Fans entered an immersive eBay space to curate their Collection of Dreams, witness live auctions right on the floor, and showcase their grails. The live-stream stage amplified the atmosphere with card-pack unboxings, expert commentary, celebrity appearances from sports and collectibles icons, and real-time giveaways—turning the floor into both a marketplace and a broadcast stage with eBay at the centre of it all.
Notable guests included:
Sports Legends: Dennis Rodman, Reggie Jackson, Pete Rose, Roger Clemens, Dwight “Doc” Gooden, Shawn Kemp, Gary Payton, Rickey Henderson, Bill Bates
NFL Stars: Tiki Barber, Lendale White, Chris Johnson, Chad Johnson, Johnny Manziel
Collector & Culture Personalities: Ken Goldin, TCGbrothers, Gary Vaynerchuk
At New York Comic Con, we scaled up to match the spectacle—showing up with not one but two booths. One was fully dedicated to the live stage, while the second centred on the Collection of Dreams Giveaway, inviting fans to curate and dream big. The live-stream programming became a show within the show, packed with celebrity guests, card-pack unboxings, and fan-first giveaways—all guided by a dynamic host who kept the crowd buzzing. The result was a seamless blend of commerce, culture, and content—cementing eBay as a cornerstone of fandom at one of the world’s largest conventions.
At Gen Con, the country’s biggest tabletop gaming convention, our modular design flexed to meet a different fandom. Fans curated dream collections of their favorite games and collectibles, while interactive displays connected them with fellow players. The live-stream stage extended the excitement beyond the floor, combining unboxings, broadcasting auctions and surprise giveaways. By adapting the container to its audience, eBay’s presence felt authentic to the world of gaming—celebratory, playful, and endlessly customizable.
eBay ComplexCon
2023
Experience.Monks
Experience Design
We activated eBay at ComplexCon with the eBay House—a 2,500-square-foot immersive space where authentic products and the people who love and sell them came together. Celebrating eBay’s Authenticity Guarantee, the activation featured five curated rooms spotlighting sneakers, streetwear, luxury, and collectibles.
Highlights included a sneaker tunnel with 64 illuminated shoes, a handbag-filled luxury ball pit, a streetwear t-shirt customization station, and a retro gaming room. At the center, the living room streamed live auctions with top sellers, connecting fans in Long Beach and beyond. Built in just five days, the eBay House blended design, storytelling, and interactivity into a standout ComplexCon experience.
Google Marketing Live
2025
Experience.Monks
Experience Design
We partnered with Google to transform their Bay View Campus into a fully immersive brand experience for Google Marketing Live, Google's premier annual event for advertisers and marketing professionals, featuring groundbreaking ad innovations across Google and YouTube with a globally live-streamed keynote and interactive demos.
We built the space from the ground up, shaping spatial design via 3D renders that captured design direction for every detail—from floral design, brand ambassador uniforms, furniture and décor, custom fabricated elements, and the design of over 250+ unique graphic assets, as well as supported live demo stations, animation assets, and overall user journeys.
In partnership with Salt Productions, we created a cohesive look and feel that took attendees through their morning coffee to new product announcements, groundbreaking AI demos, to a sunset dinner service and private cocktail performance by T-Pain.
Five Facts
Five Facts
Five Facts
Five Facts
I have complete aphantasia.
I am a fluent Polish citizen.
I have a fear of large birds.
Cooking is my love language.
Taurus Sun, Aquarius Moon, Aries Rising.
I have complete aphantasia.
I am a fluent Polish citizen.
I have a fear of large birds.
Cooking is my love language.
Taurus Sun, Aquarius Moon, Aries Rising.
I have complete aphantasia.
I am a fluent Polish citizen.
I have a fear of large birds.
Cooking is my love language.
Taurus Sun, Aquarius Moon, Aries Rising.
Five Books
Five Books
Five Books
Five Books
When We Cease to Understand the World, B. Labatut
The Devil's Chessboard, D. Talbot
Underland, R. Macfarlane
The Revenant, M. Punke
Remainder, T. McCarthy
When We Cease to Understand the World, B. Labatut
The Devil's Chessboard, D. Talbot
Underland, R. Macfarlane
The Revenant, M. Punke
Remainder, T. McCarthy
When We Cease to Understand the World, B. Labatut
The Devil's Chessboard, D. Talbot
Underland, R. Macfarlane
The Revenant, M. Punke
Remainder, T. McCarthy
Five Movies
Five Movies
Five Movies
Five Movies
Wings of Desire, 1987.
Blind Chance, 1987.
Close-Up, 1990.
Ratcatcher, 1999.
The Conversation, 1974.
Wings of Desire, 1987.
Blind Chance, 1987.
Close-Up, 1990.
Ratcatcher, 1999.
The Conversation, 1974.
Wings of Desire, 1987.
Blind Chance, 1987.
Close-Up, 1990.
Ratcatcher, 1999.
The Conversation, 1974.
Five Albums
Five Albums
Five Albums
Five Albums
Depersonalization, JK Flesh.
She Reaches Out to She Reaches Out to She, Chelsea Wolfe.
Watch Out!, Alexisonfire.
Desire, I Want To Turn Into You, Caroline Polachek.
Psykos, Yung Lean & Bladee.
Depersonalization, JK Flesh.
She Reaches Out to She Reaches Out to She, Chelsea Wolfe.
Watch Out!, Alexisonfire.
Desire, I Want To Turn Into You, Caroline Polachek.
Psykos, Yung Lean & Bladee.
Depersonalization, JK Flesh.
She Reaches Out to She Reaches Out to She, Chelsea Wolfe.
Watch Out!, Alexisonfire.
Desire, I Want To Turn Into You, Caroline Polachek.
Psykos, Yung Lean & Bladee.
Google Marketing Live
2025
Experience.Monks
Experience Design
We partnered with Google to transform their Bay View Campus into a fully immersive brand experience for Google Marketing Live, Google's premier annual event for advertisers and marketing professionals, featuring groundbreaking ad innovations across Google and YouTube with a globally live-streamed keynote and interactive demos.
We built the space from the ground up, shaping spatial design via 3D renders that captured design direction for every detail—from floral design, brand ambassador uniforms, furniture and décor, custom fabricated elements, and the design of over 250+ unique graphic assets, as well as supported live demo stations, animation assets, and overall user journeys.
In partnership with Salt Productions, we created a cohesive look and feel that took attendees through their morning coffee to new product announcements, groundbreaking AI demos, to a sunset dinner service and private cocktail performance by T-Pain.
adidas Fútbol Society Atlanta
2025
Experience.Monks
Experience Design
Headquarters for the society and a beacon for the movement. adidas Fútbol Society is back for the 2025 season—this time teaming up with Atlanta United, SoccerBible, Black Arrow FC, Copa90, Top Baller, and Soccer In The Streets to kick off the MLS season and celebrate Atlanta’s fútbol culture.
The weekend lineup included a community mixer, fashion show, the Atlanta United season opener, the debut of the Kit Boys Club collab, and a 1v1 tournament hosted by Top Baller and Black Arrow—all spotlighting the new adidas kits and the energy of the game.
We also showed up at Mercedes-Benz Stadium, where fans discovered an immersive locker-inspired space on the concourse and had the chance to win giveaways, including exclusive adidas x Kitboys merchandise before kickoff.
eBay ComplexCon
2023
Experience.Monks
Experience Design
We activated eBay at ComplexCon with the eBay House—a 2,500-square-foot immersive space where authentic products and the people who love and sell them came together. Celebrating eBay’s Authenticity Guarantee, the activation featured five curated rooms spotlighting sneakers, streetwear, luxury, and collectibles.
Highlights included a sneaker tunnel with 64 illuminated shoes, a handbag-filled luxury ball pit, a streetwear t-shirt customization station, and a retro gaming room. At the center, the living room streamed live auctions with top sellers, connecting fans in Long Beach and beyond. Built in just five days, the eBay House blended design, storytelling, and interactivity into a standout ComplexCon experience.